In my never ending quest for information on all aspects of restaurant franchises, I often come across the net less than honest marketing. . The latest promise of information about sales figures for various franchise organizations for the simple act of opting-in to their e-mail list, of course, that we will send promotional e-mails - we all need to earn money. This is not a problem. But nowhere they actually say they have a franchise restaurant brokera.Stranica is set to look for information location.
What I was not prepared for was three e-mail in the series (all by different people) with the promise that someone would contact me personally in the next few days to help me in finding a suitable franchise! Then another e-mail the same afternoon, saying the same thing again!
Hey buddy boy! There is a big difference in the place of contact for sales information and requests for assistance from a franchise broker, who thinks he has an exclusive contract with me for all future sales, including my first-born child. (In fact he could not give that away)
Oh, and I never get my promised information on the sale!
Guys, if you promise something you can at least deliver on this promise with all the commercials.
thing that really marked off on this one is the fact that if they said: "We are franchise brokers, and we want to be taken into consideration if you are thinking of buying a franchise restaurant. How will this help you decision we can transfer some sales figures on restaurant franchises that might be of interest. "Then, well, I'm in. But these people did not do any of that.
just brings home the message that unscrupulous marketing practices - in this case a false hook - only end up hurting your image and your business. Offering a good solid information in exchange for email addresses is a good marketing practice. Offer information without intending to produce no!
And by the way .... in a few days after my opting into their list, I received a total of 5 phone calls and no free report!
RStevens
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I was reading your article and wondered if you had considered creating an ebook on this subject. Your writing would sell it fast. You have a lot of writing talent. restaurant investment opportunities
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